Wednesday, January 7, 2015

Data segmentation and targeting


Concern.net Latest News, Blogs and Features


Posted: 06 Jan 2015 02:39 PM PST
Undefined
Job Reference: 
UK/NG/FDA
Location: 
London or Belfast
Contract: 
full-time, permanent contract
Send application email to: 
ukhrenquiries@concern.net
Job purpose: 
Concern Worldwide (UK) is seeking a talented individual with experience of leading on data analysis, reporting, creating targeted data selections and problem solving, ideally within a fundraising environment.
This role provides an exciting opportunity for the right candidate to make a major contribution to our individual giving and wider public engagement strategy, by leading the development of Concern UK's business analysis and reporting, supporter understanding and insight, and managing one member of staff.
Main duties & responsibilities: 
Analysis and Reporting to support the fundraising, policy and campaigns and other teams:
• Leading on donor insight analysis and providing recommendations to fundraising to grow income and loyalty
• Oversee the development of analysis and reporting for other Concern UK teams, including Policy and Campaigns, to support the achievement of their objectives.
• Pro-actively identifying trends and providing reports and communications to help improve decision making and management of activities of fundraising team.
• Produce a range of regular weekly, monthly and other ad hoc reports to inform the fundraising programme. Including – campaign analysis, attrition analysis, LTV and supporter profiling
• Produce regular reporting for key performance indicators and improving systems for reporting.
• Working with the users, manage the design and set-up of standard reports from the ThankQ supporter database.
• Support the planning and budgeting process, providing agreed data and analysis to help fundraising managers draft/review annual budgets.
• Supporting the Individual Giving Manager in implementing and coordinating a centralised programme of testing.
Data segmentation and targeting
• Oversee the production of all data selections for fundraisers using specific criteria on Concern's donor database for a wide range of fundraising activities. These will include appeal mailings, retention mailings, community event mailings, and telemarketing, email and advocacy campaigns.
• Ensure timely provision of data – liaise with project manager or external agency to ensure data is delivered to schedule and to correct specification.
• Support the monitoring and review of the fundraising segmentation strategy in order to enable optimum return on expenditure.
• Act as statistical advisor for any tests undertaken.
Line Management
• Line management of the Fundraising Data Analyst.
• Ensuring they have SMART objectives to work towards with clear, achievable milestones.
• Acting as a second support to the DME on the campaigns they project manage.
• Undertaking regular 1/1's and annual appraisals.
• Identify skills and competencies DM needs to complete their role confidently.
• Promoting a positive working environment and team culture as one of celebrating successes.
Training and Communications
• Proactively communicating analysis and reports through written reports and presentations to the fundraising team and wider stakeholders where appropriate.
• Train non-technical users in practical use and potential of package.
• Promotion of database principles – work with fundraisers to improve their reporting skills, and identify areas for improvement, Collaborative working
• Work closely with the Data team in Republic of Ireland, the fundraising team, the fundraising systems team) and external data suppliers to learn and share knowledge.
• Work with other departments such as finance and supporter services, to enable access to information held in the database.
• Be a key point of contact on Concern UK's donor database for direct marketing and data agencies.
• Some travel will be required to our other UK offices – London and Belfast - and to Dublin.
• A close working relationship, sharing knowledge and expertise with the Fundraising Data Analysts based in Dublin, is required to maximise results and income.
Person specification (essential): 
• Minimum of 3 years' experience in database marketing, ideally in a fundraising environment.
• Strong technical knowledge and experience in analysis techniques. Must be able to generate complex statistical information and both interpret and communicate results appropriately
• High level database skills including extensive experience in the construction of complex reports in an SQL environment.
• Good experience and understanding of applying statistical validation techniques
• Proficient in the MS Office suite, including Excel and Word.
• Excellent communications skills with proven ability to explain technical issues to non specialists
• Flair for interpreting and presenting complex or detailed information in a user friendly, easily accessible way.
• Proven track record in project management
• Attention to detail with high standards on accuracy of work.
• Flexible and adaptable approach to work and ability to work under pressure
Person specification (desirable): 
• Qualification in computing or statistics.
• Have a good understanding of, and commitment to, data analysis for a charity.
• Experience of individual giving fundraising techniques and metrics.
• Interest in development issues and the work of Concern.
To apply: 
If you are passionate, ambitious, persuasive, enjoy achieving and want to work in a small, friendly team for a leading international humanitarian organisation, then please submit your CV and a cover letter outlining how you meet the person specification to ukhrenquiries@concern.net by the closing date on 25 January 2015.
Interviews are expected to take place in the 2nd week of February.
Candidates must be legally entitled to work in the UK at the time of application.
Apply
Country: 
Salary: 
London: £33,608 or Belfast: £29,750
Categories: 

Exercise allows you to age optimally


ScienceDaily: Latest Science News


Posted: 06 Jan 2015 05:30 PM PST
People working in prisons and in secure hospitals in the UK are at considerable risk of work-related stress, exhaustion and depression. This raises serious concerns for safety, researchers suggest.
Posted: 06 Jan 2015 05:30 PM PST
Some children are more sensitive to their environments, for better and for worse. Now researchers have identified a gene variant that may serve as a marker for these children, who are among society's most vulnerable. The study found that children from high-risk backgrounds who carried a common gene variant were very likely to develop serious problems as adults, but were also more responsive to treatment.
Posted: 06 Jan 2015 05:30 PM PST
Almost 40 percent of people who have abnormal results from bowel cancer screening tests and are referred for further investigation ignore their next screening invitation two years later, a study in the UK shows.
Posted: 06 Jan 2015 05:30 PM PST
Women in prison want and need specific treatment for traumas such as physical and sexual abuse, a new research paper says. The need is especially great for aboriginal woman who are "grossly over-represented" in the prison population, said a Canadian researcher.
Posted: 06 Jan 2015 05:30 PM PST
Working to benefit a good cause increases productivity by up to 30 percent, according to the findings of a new study. When workers are given a social incentive such as a charitable donation linked to their job, performance increases by an average of 13 per cent, rising to 30 per cent amongst those who are initially the least productive, the researchers say.
Posted: 06 Jan 2015 05:29 PM PST
People who arrive at hospital emergency departments with acute heart failure should have their blood sugar levels checked on arrival, new research suggests. This simple and inexpensive measure could identify patients at high risk of early death, further hospitalizations, or the development of more health problems, such as diabetes.
Posted: 06 Jan 2015 01:19 PM PST
The drug overdose epidemic will peak at about 50,000 annual deaths in 2017 before declining to a non-epidemic state of approximately 6,000 deaths in the year 2035 -- at roughly the same rate seen before the start of the epidemic, researchers predict.
Posted: 06 Jan 2015 12:46 PM PST
A new model that can accurately identify stream sections that still hold suitable habitat for wild brook trout will help fisheries managers from Maine to Georgia find and protect habitat for this fish, which is an economically, socially and ecologically important species.
Posted: 06 Jan 2015 12:46 PM PST
Scientists studying the role of circadian rhythms in skin stem cells found that this clock plays a key role in coordinating daily metabolic cycles and cell division. Their research shows for the first time how the body's intrinsic day-night cycles protect and nurture stem cell differentiation.
Posted: 06 Jan 2015 11:49 AM PST
Alternatives to hysterectomy are being underused and that treatment guidelines are often not followed, experts say. They add that up to 20% of women who get hysterectomies may not actually need the procedure.
Posted: 06 Jan 2015 11:48 AM PST
The Gemini Planet Imager GPI is an advanced instrument designed to observe the environments close to bright stars to detect and study Jupiter-like exoplanets (planets around other stars) and see protostellar material (disk, rings) that might be lurking next to the star.
Posted: 06 Jan 2015 11:48 AM PST
Two common and sometimes dangerous respiratory diseases, a viral one caused by respiratory syncytial virus (RSV), and a bacterial one caused by Streptococcus pneumoniae may be linked, suggests a new study. Scientists analyzed hospitalization data to investigate a possible association between RSV and pneumonia in young children, and found that infection with RSV may increase the risk of pneumonia.
Posted: 06 Jan 2015 11:08 AM PST
One of the mysteries in cancer biology is how one protein, TGF-beta, can both stop cancer from forming and encourage its aggressive growth. Now, researchers have uncovered a key gene that may explain this paradox and provide a potential target for treatment.
Posted: 06 Jan 2015 11:07 AM PST
A computer model charting what happens in the brain when an action is chosen that leads to a reward has been developed by researchers. The model could provide new insights into the mechanisms behind motor disorders such as Parkinson's Disease. It may also shed light on conditions involving abnormal learning, such as addiction.
Posted: 06 Jan 2015 10:46 AM PST
Heat pump water heaters are an energy-efficient alternative to conventional electric resistance water heaters. Now research shows heat pump water heaters can also reduce an entire home's energy use -- if they're connected to the appropriate ducting.
Posted: 06 Jan 2015 10:46 AM PST
In 2014, prostate cancer was the leading cause of newly diagnosed cancers in men and the second leading cause of cancer death in men. A team of scientists and physicians now describe a novel imaging technique that measurably improves upon current prostate imaging -- and may have significant implications for how patients with prostate cancer are ultimately treated.
Posted: 06 Jan 2015 10:46 AM PST
Green shoots are a sign of spring, but growing those shoots and roots is a complicated process. Now researchers have for the first time described part of the network of genetic controls that allows a plant to grow.
Posted: 06 Jan 2015 10:46 AM PST
Astronomers announced today that they have found eight new planets in the 'Goldilocks' zone of their stars, orbiting at a distance where liquid water can exist on the planet's surface. This doubles the number of small planets (less than twice the diameter of Earth) believed to be in the habitable zone of their parent stars. Among these eight, the team identified two that are the most similar to Earth of any known exoplanets to date.
Posted: 06 Jan 2015 10:05 AM PST
Rock soil droplets formed by heating most likely came from Stone Age house fires and not from a disastrous cosmic impact 12,900 years ago, according to new research. The study, of soil from Syria, is the latest to discredit the controversial theory that a cosmic impact triggered the Younger Dryas cold period.
Posted: 06 Jan 2015 10:05 AM PST
For people with depressed mood, memory and concentration difficulties are often a day-to-day reality. While those with the disorder report that these cognitive problems are some of the most deeply troubling, previous studies have been unable to observe this phenomenon in a laboratory setting. In a new study, researchers are the first to substantiate these memory deficits.
Posted: 06 Jan 2015 10:05 AM PST
New clinical research indicates the drug tetrahydrobiopterin may be able to dial back over-activation of the sympathetic nervous system in chronic kidney disease. New clinical research indicates the drug tetrahydrobiopterin may be able to dial back this overactivation, leading to positive effects on the sympathetic nervous system and some measures of arterial stiffness.
Posted: 06 Jan 2015 10:05 AM PST
A drug FDA-approved to treat overactive bladder may boost brown fat's metabolic powers, making it a promising candidate for combatting obesity, new research indicates. Unlike energy-storing white fat, brown fat burns energy to generate heat, which can help maintain body weight and prevent obesity in rodents.
Posted: 06 Jan 2015 09:22 AM PST
Obese people seem likely to live longer if they have bariatric surgery (for obesity) than if they don't -- with 53 percent lower risk of dying from any cause at five to 14 years after the procedure. So concluded a study involving 2,500 obese patients and nearly 7,500 matched controls.
Posted: 06 Jan 2015 09:15 AM PST
Creating the conditions of the sun, researchers for the first time have been able to experimentally revise figures used by theorists to define iron's key role in passing sunlight from the sun's core to its radiative surface.
Posted: 06 Jan 2015 09:14 AM PST
Can spiders be carriers of human pathogens? Can they provoke infection through a break in the skin? A team of scientists has data-mined the history of publications on spider envenomations to conclude that the evidence for spider-vectored infection is scanty. Although spider bite may be an attractive and tenable causative agent of a bacterial infection, the data show this is highly improbable, says the study's lead author.
Posted: 06 Jan 2015 09:14 AM PST
In the United States from 2000-2011, autologous -- woman uses her own egg -- and donor assisted reproductive technology procedures were associated with low complication risks, according to a study.
Posted: 06 Jan 2015 09:14 AM PST
Although some reports have suggested a link between human papillomavirus (HPV) vaccination and development of multiple sclerosis or other demyelinating diseases -- a group of central nervous system disorders -- a follow-up of girls and women in Denmark and Sweden who received this vaccination found no increased risk for these disorders, according to a study.
Posted: 06 Jan 2015 09:14 AM PST
For patients with type 1 diabetes in Scotland, at age 20 years, the average man has an estimated life expectancy loss of about 11 years; for women, it is 13 years, compared with the general Scottish population without type 1 diabetes, according to a study.
Posted: 06 Jan 2015 09:14 AM PST
After an average of 27 years' follow-up of patients with type 1 diabetes, six and one-half years of initial intensive diabetes therapy was associated with a modestly lower all-cause rate of death, compared with conventional therapy, according to a study.
Posted: 06 Jan 2015 08:25 AM PST
It reads like a movie script -- ash falling from the sky, thick smoke shutting down airports and businesses, road closures trapping remote northern villages. But this is not from a script; rather, it is study of what could happen through peat burning.
Posted: 06 Jan 2015 07:41 AM PST
A new study looked at police officers in the New Orleans area during and after Hurricane Katrina. The results suggested that they were shielded from PTSD by the protective qualities not only in the immediate aftermath of the hurricane, but years later as well.
Posted: 06 Jan 2015 07:39 AM PST
Timothy Ray Brown, long known only as the "Berlin Patient" had HIV for 12 years before he became the first person in the world to be cured of the infection following a stem cell transplant in 2007. He recalls his many years of illness, a series of difficult decisions, and his long road to recovery in a new first-person account.
Posted: 06 Jan 2015 07:27 AM PST
A new study suggests pharmaceuticals and chemicals from personal care products end up in swimming pools, possibly interacting with chlorine to produce disinfection byproducts with unknown properties and health effects. Researchers detected DEET, the active ingredient in insect repellants; caffeine; and tri(2-chloroethyl)-phosphate (TCEP), a flame retardant in some swimming pools. Some chemicals are volatile, which means they can escape into the air to be inhaled. Others can be ingested or absorbed through the skin.
Posted: 06 Jan 2015 07:27 AM PST
Scientists have looked into the diminutive world of seed beetles in Xinjiang, China, to reveal a diversity of 19 species for the region, four of which are new records for the area.
Posted: 06 Jan 2015 07:27 AM PST
Children could play an important role in solutions to reduce marine litter with some already helping to educate parents and peers about the scale of the issue, experts suggest.
Posted: 06 Jan 2015 06:52 AM PST
Doctors and pharmacists often do not take obesity into account when prescribing medication. For this, more insight into the influence of obesity on the distribution and elimination of drugs is of the utmost importance, experts say.
Posted: 06 Jan 2015 06:52 AM PST
A 12-year study of two measles-containing vaccines found that seven main adverse outcomes were unlikely after either vaccine. "This level of safety monitoring for vaccines can give the public confidence that vaccine surveillance is ongoing and that if a safety problem existed, it would be detected," said the first author of the study.
Posted: 06 Jan 2015 06:51 AM PST
Researchers have significantly advanced understanding of a virus that kills up to half a million children each year. Rotaviruses are considered the most important cause of severe diarrhea in children, with all being infected by the time they reach the age of five.
Posted: 06 Jan 2015 06:51 AM PST
Astrophysicists combined ground observations with those from NASA's planet-hunting satellite. The study looked at a black hole more than 100 million light years away. They estimate KA 1858 to have 8 million times the mass of our sun.
Posted: 06 Jan 2015 06:51 AM PST
Scientists have mapped a cell-to-cell connection between the gut and the nervous system that may be a more direct route to signaling satiety than the release of hormones in the blood. The new system may change researchers' understanding of how we sense being full, and how that sensation might be affected by gastric bypass surgery.
Posted: 06 Jan 2015 06:50 AM PST
While watching tiny flies in tropical forests in Brazil, Giar-Ann Kung puzzledly remarked to Brian Brown 'they are cutting the ant heads off!' This unexpected find led to the discovery of a grisly new type of behavior.
Posted: 06 Jan 2015 06:50 AM PST
For a skin cell to do its job, it must turn on a completely different set of genes than a liver cell -- and keep genes it doesn't need switched off. One way of turning off large groups of genes at once is to send them to 'time-out' at the edge of the nucleus. New research shows how DNA gets sent to the nucleus' far edge, a process critical to controlling genes and determining cell fate.
Posted: 06 Jan 2015 06:50 AM PST
A new study has found a treatment called percutaneous electrical nerve stimulation could reduce signs of the condition in horses. The same percutaneous electrical nerve therapy is used in people to manage neuropathic pain.
Posted: 06 Jan 2015 06:50 AM PST
A team of engineers has developed a new acousto-optic device that can shape and steer beams of light at speeds never before achieved.
Posted: 06 Jan 2015 06:50 AM PST
Billions of years of evolution have provided solutions for countless technical problems, while teaching designers and engineers a thing or two along the way. But now a car manufacturer has designed a concept model based on the supposed characteristics of the boxfish. Researchers have shown that their design is actually based on an incorrect interpretation of the characteristics of this fish.
Posted: 06 Jan 2015 06:50 AM PST
Our sense of touch is one we often take for granted, until our leg falls asleep and we aren't able to stand, or when we experience acute pain. The sense of touch also has been taken for granted in neuroscience, where it's the sense scientists know the least about. For the first time, researchers have linked a group of neurons to a specific type of somatosensation, a finding that can open the door for a heightened understanding about our sense of touch.
Posted: 06 Jan 2015 06:50 AM PST
HIV-positive children in developing countries are six times more likely to die from pneumonia than children without the virus, research suggests. The first global study into pneumonia deaths in children with HIV has found that, in one year, pneumonia affected 1.4 million children and led to a further 88,000 deaths.
Posted: 06 Jan 2015 06:17 AM PST
A drug delivery technique has been developed by an international team of scientists that utilizes graphene strips as "flying carpets" to deliver two anticancer drugs sequentially to cancer cells, with each drug targeting the distinct part of the cell where it will be most effective.
Posted: 06 Jan 2015 06:17 AM PST
Chemical-biological research sheds light on important communication processes in the brain by means of new effective molecules that improve the starting point provided by nature by more than 1,000 times. In the long term, this new knowledge may lead to psychopharmacological drugs with fewer side effects, researchers say.
Posted: 06 Jan 2015 05:16 AM PST
New research shows rapid evolution has helped to make the venom of black widow spiders so toxic.
Posted: 06 Jan 2015 05:16 AM PST
Hands-on, innovative educational material is being developed to help blind students learn about evolution.
Posted: 06 Jan 2015 05:15 AM PST
Very small changes in the level of acidity in blood may have a detrimental impact on the health of patients with kidney disease, a scientist has discovered. The research focussed on the high level of parathyroid hormone (PTH) in patients suffering from chronic kidney disease. This causes the body to release calcium and phosphate from the bones which can then damage their blood vessels.
Posted: 06 Jan 2015 05:15 AM PST
A recent study underscores the important public health significance of depression among U.S. adolescents. Mental disorders are the leading cause of years lived with disability worldwide with 40.5% of this burden attributable to major depression. In adolescence, rates of depression increase substantially between 13 and 18 years of age, and the estimated cumulative incidence in this population approximates the adult lifetime prevalence rate, experts report.
Posted: 06 Jan 2015 05:15 AM PST
The cause of type 1 diabetes remains unknown. Several studies using immunohistochemistry (IHC) have independently reported hyperexpression of human leukocyte antigen (HLA) class I on pancreatic islet cells in young patients with recent-onset type 1 diabetes. Investigators have therefore suggested that HLA hyperexpression may be an important first step in the development of type 1 diabetes. However, a new study challenges these findings .
Posted: 06 Jan 2015 05:15 AM PST
The "OpeCNC" system, consists of software and hardware for machine control. It can be applied from ornamental ironwork, cutting spare parts, pipes to advertisements.
Posted: 06 Jan 2015 05:12 AM PST
Canadian men's eating habits are associated with the availability of healthy food sources in their residential neighborhood but women's are not, according to researchers. Why men and not women? "This may be because women, who are in general more nutritionally knowledgeable, may engage in different food shopping strategies than men, and rely on other aspects of the food environment than the proportion of food stores locally available," suggested the study's leader.
Posted: 06 Jan 2015 05:12 AM PST
Staying active allows you to age optimally, according to a study. The study of amateur older cyclists found that many had levels of physiological function that would place them at a much younger age compared to the general population; debunking the common assumption that aging automatically makes you more frail.
Posted: 06 Jan 2015 05:12 AM PST
Despite resolutions to eat better, people buy the greatest amount of food after New Year. Shoppers continue buying elevated holiday-levels of junk food, and then start adding healthier items on top. As a result, people take home 9 percent more calories after New Year than they do over the heavy-eating holidays.
Posted: 06 Jan 2015 05:12 AM PST
Using a different type of MRI imaging, researchers have discovered previously unrecognized differences in the brains of patients with bipolar disorder. In particular, the study revealed differences in the white matter of patients' brains and in the cerebellum, an area of the brain not previously linked with the disorder.
Posted: 06 Jan 2015 05:12 AM PST
Vitamin D status may influence the duration of respiratory support needed for surgical intensive care patients, according to a new cohort study. The study demonstrated that plasma 25-hydroxyvitamin D (25OHD) levels on admission to the surgical ICU were inversely associated with the need for mechanical ventilation in critically ill surgical patients.